New "Social Settings" in Google Display Network Campaigns »
Thursday
Oct132011

Google Lowers Threshold for Audience Remarketing List

I learned from my Google rep today that the minimum list size for a Remarketing Audience list has been lowered from 500 to 100.  This is certainly great news for advertisers who have many products and many audience lists.  The timing of this is excellent, as it will help us gain faster visibility heading into the holidays!

 

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